We meet the Lois Man in his classic blue jeans, ready for his journey. As a worldly man at heart, he never stays in one place for too long yet leaves a mark wherever he is.
He often takes the road less travelled, intentionally choosing the uncharted places over the popular. This man makes you wonder what he has seen and where his next journey will take him. For where he goes, others will always follow.
This season, we’re more than just blue. Written as a story where iconic jeans may lead, but never unaccompanied.
This season, we’re more than just blue. Written as a story where iconic jeans may lead, but never unaccompanied. For each chapter has its own narrative led by a vivid and bright theme. From the eighties college inspired artworks to cargo elements and an evening chic aesthetic, number fourteen brings everything that’s not expected.